The hardest part about gaining new customers is getting that initial interest. The sales process, closing, follow up, that stuff honestly doesn’t require a lot of skill to work at a mediocre level. But prospecting, cold marketing, trying to find the right customers and spark that initial interest can be incredibly difficult. So what do … Continue reading Is Trickery Acceptable in Business Today? Answers Vary…
Why don’t the smartest, most successful people watch the news? It’s not because they don’t have time. It’s because they know that the media makes money from sponsors and advertisers, and they are required to gain and keep VIEWERS. Without consistent viewers, media stations don’t make money. I mean, it’s not like the government is … Continue reading Here’s Why Successful People Don’t Watch the News…
You’ve probably heard the saying “People buy from salespeople they like and trust.” And this can totally be true! But that alone doesn’t get you the sale. How many prospects have you built a great relationship with that never bought from you? Or better, out of those people that liked you and never bought from … Continue reading Sales is All About Relationships, Right? WRONG!
Do you know why somebody would buy your product? Do you also know why somebody would NOT buy your product? Do you know why you’re hearing objections like “I’ll have to think about it.”? These aren’t trick questions. The answer to all of these questions would be NO! Unless you ask, that is… Why Ask … Continue reading Ask Why? to Find the Why
This is not the most comprehensive persuasion course out there, but that’s exactly why this is so helpful! These are not WORD TRACKS, they are THOUGHT TRACKS. If you want to deliver amazing content, refer back to these principles every time you write a blog, social media posts, speech or deliver a sales presentation. This … Continue reading Because I Like You…Here’s Your Persuasion Cheatsheet!
Who’s your favorite person? It’s you. Who’s needs do you care about fulfilling? Your needs. When you buy something, are you buying that product because you’re just so darn impressed by a certain company… …or because their problem solves your problem? The Problem Every salesperson is guilty of talking too much about THEIR product and … Continue reading Are you making this classic sales mistake?
Have you ever had a prospect tell you that they were “VERY interested” in your product, only to completely cut off communication for the next 3 months? If you’re in sales, then I already know the answer is YES. Lucky for us, Chris Voss has given us all a very simple and effective strategy to … Continue reading Prospect Stopped Responding? Do THIS…
I know you’ve thought, at some point in your life, that the odds are stacked against you. We’ve all been there. Well…you’re 100% right! There is a hierarchy in place that says one person has to rule, and everyone else has to play by the rules that get out in place. These rules are designed … Continue reading You’re being held down, but there’s hope!
Get it while it’s hot! This offer won’t last! Only 2 left in stock! We’re the only company doing this! Get the secrets they don’t want you to know! Are picking up what I’m putting down here? I’m talking about the law of SCARCITY. This is one of the most powerful persuasion techniques in the … Continue reading Read NOW! This Message Will Self-Destruct in 3, 2, 1…
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